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	<title>Janet Smith - 5D Marketing - Sales and Marketing Strategies to Increase Shareholder Value &#187; referrals as a sales tool</title>
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		<title>2010 predictions: Social Media Time Warp, Green Overload, Transparency and More.</title>
		<link>http://janetsmith5d.com/2010-predictions-social-media-time-warp-green-overload-transparency-and-more/</link>
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		<pubDate>Tue, 05 Jan 2010 21:48:31 +0000</pubDate>
		<dc:creator>Janet  Smith</dc:creator>
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		<category><![CDATA[Green Marketing]]></category>
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		<category><![CDATA[2010 predictions]]></category>
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		<description><![CDATA[This decade has one similarity to every decade prior:  whether you are Bill Gates or destitute, everyone has 24 hours in a day. Time is the great equalizer and every decade delivers huge technology changes on how to spend ones 24 hour period.
 
This analysis does not recap how technology has changed the last decade.  It [...]]]></description>
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		<title>Advertisers Are Customers, How Newspapers can Win Our Business</title>
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		<pubDate>Fri, 25 Sep 2009 17:22:20 +0000</pubDate>
		<dc:creator>Janet  Smith</dc:creator>
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		<category><![CDATA[Blog]]></category>
		<category><![CDATA[advertisers are customers]]></category>
		<category><![CDATA[advertising]]></category>
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		<category><![CDATA[referrals as a sales tool]]></category>
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		<description><![CDATA[Dear Newspapers:
We know you need us and ironically we would like to work with you.  No, I’m not a big box store like Macy’s or even Toyota or BofA.  I’m not representing restaurants, hotels, convention centers or classified advertisers.  I’m the voice of millions of small businesses in Every City, USA that needs you to [...]]]></description>
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		<title>Vet me, please!  Businesses Differentiate on Quality by Having their Reputations Validated</title>
		<link>http://janetsmith5d.com/vet-me-please-businesses-differentiate-on-quality-by-having-their-reputations-validated/</link>
		<comments>http://janetsmith5d.com/vet-me-please-businesses-differentiate-on-quality-by-having-their-reputations-validated/#comments</comments>
		<pubDate>Thu, 06 Aug 2009 16:55:21 +0000</pubDate>
		<dc:creator>Janet  Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[The Home Front]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[differentiate your business]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[measuring customer satisfaction]]></category>
		<category><![CDATA[palm beach county florida contractors]]></category>
		<category><![CDATA[qualified leads]]></category>
		<category><![CDATA[recommendations from customers]]></category>
		<category><![CDATA[referrals as a sales tool]]></category>

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		<description><![CDATA[ 
Are you confident that your quality and reliability should set you apart from the pack? Are you frustrated because you are an expert craftsman but just another card in the mail, ad in the paper, radio spot, internet search or yellow page listing?
RHS Certified™ is a nationally recognized social network of small businesses that differentiate [...]]]></description>
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		<title>CarFax for Contractors? Why Homeowners Need more than Referrals</title>
		<link>http://janetsmith5d.com/carfax-for-contractors-why-homeowners-need-more-than-referrals/</link>
		<comments>http://janetsmith5d.com/carfax-for-contractors-why-homeowners-need-more-than-referrals/#comments</comments>
		<pubDate>Fri, 31 Jul 2009 15:43:44 +0000</pubDate>
		<dc:creator>Janet  Smith</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[The Home Front]]></category>
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		<category><![CDATA[customer service]]></category>
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		<category><![CDATA[referrals as a sales tool]]></category>
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		<category><![CDATA[small business]]></category>
		<category><![CDATA[strategy]]></category>

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		<description><![CDATA[ 
 Most people have no time to vet contractors and just want to get the job done right the first time.  Gone are the days when everyone knew the best plumber and builder by name. For many people, finding a good local business quickly is part of everyday life.  Consider that your best friends cousin’s ex-wife [...]]]></description>
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